Find the Luxury Brand That Fits You Best
The procedure of acquiring or leasing a Luxury Car Brands SUV, sedan, sports car, coupe or wagon is filled with choices. From picking out the color or trim level to finding the best deal, it can be a lot. You might be one of those shoppers who already know which brand they want, and it’s just a matter of picking out the model. Or you might not know which brand to choose in the first place. No matter your situation, we’re here to help figure out which luxury automaker is right for you and which models are worth considering from each manufacturer. In this article, we rank the best luxury brands to decide our 2023 Best Luxury Brand award winner.
To determine the award winners, the U.S. News Best Cars team averaged the overall score of all the given brand’s products in each award class. The brand with the highest overall average score was named the winner. The overall scores come directly from the U.S. News Best Cars rankings, which are based on a combination of the consensus opinion of the automotive press, safety scores and reliability data.
1. Lamborghini
Another Italian car manufacturer synonymous with luxury is Lamborghini. Founded by Ferruccio Lamborghini in 1693, Lamborghini has since firmly cemented its reputation as one of the most desirable car brands. Models such as the Miura, Countach, Diablo, Murcielago, and Gallardo are among its best known and loved, with even the least expensive proving outside of the price range for most drivers.
The Veneno Roadster, designed to celebrate Lamborghini’s 50th anniversary, makes the price of most of those look like a snip, as it was offered at $4.5 million when it was released in 2014. Only nine were ever made, so through the years, its exclusivity has only increased. In 2019, one sold at auction for $8.3 million.
2. The BMW X1 Is The Least Reliable
In total, BMW offers six different gas-powered SUVs, which increase to eight when including the iX and XM electric models. The smallest of the pack is the X1, which also had the lowest overall reliability score in 2024 at 72/100. While not great, the price tag of $40,500 keeps it competitive within the luxury SUV segment.
3. Bugatti
In 1909; the Bugatti brand launched the Type 30 Grand Prix and Type 41 Royale models; which didn’t offer much room for innovation.
Following Ettore Bugatti’s sudden death in 1947; the company struggled to avoid financial ruin. However; the Volkswagen Group’s ownership of the brand; and production of top-notch vehicles played a crucial role in its recovery.
Even today; the Veyron and Chiron feature Bugatti’s quad-turbo 8.0 L W16 engine and their success can not be ignored. While loyal Bugatti customers may see the brand’s upcoming products within the next year or two; the rest of the world may have to wait up to three years or more.
For a glimpse of true refinement and elegance; one need only look at the Bugatti Veyron.
4. Tesla
Tesla, the revolutionary battery company, is best known for its electric cars. The company is also popularly known for specializing in cutting-edge solar panel innovation and Lithium-ion battery technology.
The company first started to get noticed in 2008 after the release of the Tesla Roadster, the world’s first true-electric sports car. The Model S, a sedan followed the Roadster and has since become one of the world’s best-selling plug-in electric cars. The Tesla Model 3, as of 2019, is the world’s most popular plug-in electric vehicle.
Tesla doesn’t need an introduction, and there’s nothing traditional about this robust car brand of the future. Tesla’s growth and innovation in high-end vehicles combined with its unique consumer experience is unheard of.
5. Ferrari
Ferrari– it’s not just a car, it’s a legend. Synonymous with luxury and speed, this Italian marvel has been turning heads since 1939. With its prancing horse emblem, Ferrari cars exude prestige and performance. From dominating the racetrack to gracing the garages of the elite, Ferrari’s legacy is unparalleled. Whether it’s the roar of the engine or the sleek design, Ferrari captivates the imagination of car enthusiasts worldwide. Dive into the world of Ferrari to uncover the passion, innovation, and history that make it a true icon in the realm of luxury automobiles.
6. Aston Martin
Aston Martin is an iconic global brand with a long history of crafting performance cars with style, luxury, and exclusivity. Founded in 1913, this U.K. company has had a tumultuous past but consistently produces eye-grabbing works of automotive art that go fast. Currently, Aston Martin has five production models. The five-passenger DBX has a 542 hp 4.0 L twin-turbo V8 with a nine-speed automatic and is priced between $185,500 and $250,000, while the ground-skimming, two-seater Vantage F1 packs 527 hp and costs in the $170,000 – $180,000 range. The four-passenger DB11 is available with the 5.2 L V12 for $250,000+, while the 700 hp Volante convertible and DBS coupe run $380,000+. And then there is the limited production Aston Martin Valkyrie (only 125 to be built) that ups engineering and performance into the exotic hypercar class offered at $3.5 million.
7. Rolls Royce
Rolls-Royce is one of the most famous and prestigious automobile brands. Its luxury cars are characterized by exquisite design and high quality. They are used for special events, business meetings, and simply for passenger transportation.
The company offers a wide range of cars, including the flagship Wraith, Ghost, and Phantom. Each successive model is better than the previous one, as engineers are constantly working to improve engine power and efficiency. In addition, Rolls-Royce offers its customers the option to personalize each car. The buyer can choose the body color, change the interior trim, and add innovative safety systems and other features.
8. Mercedes-Maybach GLS-Class
The GLS 600 is Mercedes’s first Maybach-branded SUV (there’s now also the electric Maybach EQS SUV, and it certainly lives up to the name. With ostentatious looks and a massive rear seating area, it has everything you need to cruise the outback in perfect comfort. Just don’t expect to see a third row of seats, as the Maybach is strictly a four-seater due to its special two-place rear-seat setup that includes extendable footrests and all manner of niceties.
9. Cadillac
There is a reason that Cadillacs are still used for taking VIPs and famous people around the world. One of the most luxurious, secure, and cutting-edge automobiles available today. Back then, the Cadillac Escalade was the most popular model. Hip-hop celebrities, who were obsessed with the car and could be seen in music videos, were mostly responsible for making it popular.
Today, the Escalade is all grown up and offers features that others don’t. It is an ultra-luxurious SUV that is hard to ignore and overlook. Apart from that, the vehicle is equipped with self-driving features and a high-quality audio system to provide the best listening experience.
Throughout its existence, Cadillac has continued to use leather and other high-quality materials in its vehicles. From the seats to whatever your hand touches, the feel is always luxurious.
10. Pagani
Compared to other supercar brands, Pagani is a relative newcomer to this exclusive class since its first model, the legendary Honda, was introduced in 1999 and stayed in production for an incredible two decades. However, Pagani very soon established itself as one of the most prestigious manufacturers, mainly due to its innovative approach to design and construction, use of modern materials, and spectacular performance provided by the Mercedes AMG V12 engine. Due to limited production numbers for each of Pagani’s models, owning a Honda or Huayra signifies that you are a knowledgeable supercar enthusiast who appreciates rare and innovative technology, extreme performance, and the uniqueness of Horacio Pagani’s vision. The company is worth over $400 million.